Different Types Of Ownership

Globalisation- Globiliation is the process by the world is becoming increasingly interconnected as a result of massively increased trade and cultural exchange. An example of globilation is Facebook and MTV.

Merger- Merger occurs when two companies combine into a single entity. An example of merger is BskyB, Bskyb is SKy Television and British Satellite Broadcasting merged together to become BskyB which was formed in 1990.









Takeover- Takeover occurs when one company acquires control of another company. This is usually large companies buying into smaller ones. An example of this is Facebook buying into the Instagram app for $1 Billion dollars cash.

Vertical Integration- Vertical integration is whena company expands its business into areas that are at different points of the same production path. An example of this is Vergin Media, this started off as a record label formed by Richard Branson, it then went on to form a huge TV company, phone companies, airoplanes and many more.

Horizontal Integration- Horizontal Integration is when a company expands its business into different products that are similar to current lines. An example of this BBC, they have radio, TV, websites and more all to do with media.